juneteenth marketing strategies

5 Juneteenth Marketing Strategies That Foster Community, Commitment, and Engagement

Juneteenth is an annual holiday that celebrates the freedom of African Americans. In 2020, you likely saw many brands posting about it. That was the year more people became aware of the holiday, and multiple organizations—big and small—stepped up to honor it.   Today, Juneteenth is a celebration on most companies’ marketing calendars, and it […]

Coaching, Leadership
how black business owners can access capital

5 Ways Black-Owned Businesses Can Secure a Loan When Access to Capital Remains Unfair 

With government officials decreasing covid-19 restrictions, businesses are working to make a comeback. Many of them are re-opening their doors, hiring, and jumpstarting sales and marketing tactics to increase awareness and cash flow. But with supply chain issues, labor strains, and record-high inflation, companies are facing seemingly insurmountable challenges that could easily stunt or eliminate […]

Coaching
how to measure company culture

How to Measure Your Company Culture to See If It Achieves Your Initial Vision

When you start a company, there’s a specific workplace culture you want to create. Usually, you want something that leads to productivity, increased engagement, consistent results, and happy employees.   But how do you know if you’re on track if you never examine where you’re at and if there’s a need for improvement? After all, […]

Coaching, Leadership